Who we are

Starting Fall 2023, this new sub-team is consulting with Earth Cups. This brand focuses on bringing sustainability to college campuses and in turn reduce single-use plastic waste.

Current work

Earth Cups is dedicated to “Saving the Earth, one cup at a time.” They are on a mission to normalize products that are 100% sustainable — easily compostable, carbon neutral, and 100% cool. We are partnering with Earth Cups to advise on the company’s sustainability. We hope to embrace their mission to make sustainability cool, one cup at a time.

• Completing a profitability analysis of the Earth Cups Alliance (ECA) program.

• Report on the current Earth Cups profitability and forecasting, projections, and potential profitability at various scales.

• Recommendations to scale globally for next semester and researching exponential business growth points

• Creating a plug and play model based on the following assumptions: how much sponsor pays, how much fraternities pay for membership, how much fraternities pay per Earth Cups case, how many cups are used, and how many fraternities sign up.

• Creating a data report on average purchasing trends, purchase frequency, and cup types.

• Designing a sponsorship desk to present to potential sponsors.